Abu Dhabi Art 2023 - Logo Competition

Students nation-wide with an interest in graphic design are invited to participate in a competition this year to reimagine the Abu Dhabi Art logo. To enter the competition students are invited to contribute a proposal for the Abu Dhabi Art logo, with the winner of the competition receiving an award of 10,000 AED and the chance to work with the Abu Dhabi Art team.
Abu Dhabi Art has a long-standing commitment to supporting both students and the wider creative community in Abu Dhabi, offering diverse opportunities that seek to contribute to the personal and professional development of aspiring creatives in the emirate. For 2023, Abu Dhabi Art invites creative talents currently enrolled at any UAE University to conceive a new logo for Abu Dhabi Art, to celebrate our 15th anniversary. The winner of the competition will be awarded a prize of 10,000 AED. The runner ups in 2nd and 3rd place will be awarded a prize of 2,500 AED each.

BRIEF
Abu Dhabi Art has gone through a series of logo updates throughout the years and as we reach our 15th anniversary, we are ready for a brand-new look!

This is an open call for any students with an interest in graphic design to re-imagine our logo. We encourage participants to consider a completely open canvas, with no need to reference our previous or current logo. All potential candidates should be in teams of maximum three students. For a full list of requirements, please refer to the “Requirements” section below Three proposals will be shortlisted to compete for the final logo design. At this stage of the competition the finalists will need to enlist the support of a mentor from their university faculty to help them prepare to present their proposal to an internal committee of art professionals (the Jury) at DCT Abu Dhabi. The overall winner will be chosen from the three final presentations to the Jury. The mentor will be required to write a supporting statement on behalf of the finalist, indicating that they are happy to support the finalist in the final stage of their presenttion to the committee and during the final logo design phase.

Prize: The winner will receive a 10,000 AED award. The runner ups in 2
nd and 3rd place will be awarded a prize of 2,500 AED each.
Optional Internship: The winning participant(s) will also be invited to gain professional experience by working with the Abu Dhabi Art team. This will provide the winner(s) with an opportunity to see their logo implemented across various communications. The winner(s) will have the opportunity to intern with the Abu Dhabi Art team.
Communications: The winning design will be chosen as the new logo for Abu Dhabi Art, bringing increased visibility for the winning candidates Their names will be listed in our different communication channels.

Invitations: The winner and one guest will be given access to Abu Dhabi Art 2023 Patrons & Collectors Preview, giving them the opportunity to experience and view the fair prior the public opening.

Brand Guideline: The winning participant(s) will have the chance to develop the Abu Dhabi Art 2024 Brand Guideline in collaboration with the appointed visual campaign artist and the DCT Abu Dhabi Marketing Team at additional fee, if agreed by both parties. Abu Dhabi Art annually collaborates with guest artists to create the fair’s Visual Campaign for the year. The chosen images by the artist are used across the marketing campaign and define the visual identity of the fair each year.